Congressional Black Caucus Foundation (CBCF) Partners with Universal Music Group, Motown Gospel, The Coca-Cola Company and More to Bring CBCF Sunday to BET

The day will start with the “Day of Healing” and close with the “Phoenix Awards” to close out the inaugural Virtual Annual Legislative Conference

WASHINGTON – The CBCF has partnered with long-time sponsors to bring CBCF Sunday, the grand finale of the Annual Legislative (ALC) conference, to BET on Sunday, October 11.

“We are grateful to our partners for their long-term commitment to our mission and work,” said CBCF President and CEO, Tonya Veasey. “With our first virtual Annual Legislative Conference and our inaugural foray into television production, we relied on our partners to help us bring our signature events to a broadcast audience. The need to celebrate Black culture and those leading change for Black people is now more important than ever.”

Universal Music Group, Motown and Motown Gospel signed on as our inaugural music sponsors, garnering six performances for the two signature events. The Day of Healing will feature a Motown Gospel Revue that includes performances by The Clark Sisters, Tye Tribbett, Tasha Cobbs Leonard, and Evvie McKinney. The Phoenix Awards will feature Motown recording artist KEM and Motown Gospel artist Jonathan Traylor.

“The timeless connection between music and change cannot be overstated, especially within the Black community,” said Co-Executive Director, Motown Gospel, EJ Gaines. “We are so honored to partner with the CBCF in this pivotal season, celebrating Black culture with a soundtrack of hope and inspiration.”

Similar to former Prayer Breakfasts, the televised A Day of Healing will host celebrities, political leaders, top gospel artists and ministers. Music and a strong message resonate across denominations and religions. The program will be hosted by Kirk Franklin and include a message from TD Jakes and will feature Donnie Simpson as the Voice of God.

The Coca-Cola Company, who has supported the ALC Prayer Breakfast for several years, is the title sponsor for the Day of Healing. Segment sponsors for the Day of Healing include McDonald’s, Bayer, ExxonMobil, Eli Lilly and FedEx.

The Phoenix Awards will recognize extraordinary individuals who, through their efforts and accomplishments, have made significant contributions to society. Honorees will receive the prestigious, CBCF-commissioned Phoenix Award. This year’s honorees include Secretary Lonnie Bunch III, William Larry Lucas, Eddie Bernice Johnson, Benjamin Crump and Joe Biden. Special guests include Keisha Lance Bottoms, Donna Brazile and Kamala Harris. MC Lyte will serve as the Phoenix Awards Voice of God.

The Phoenix Awards is supported by ConocoPhillips, State Farm, Amazon, T-Mobile, Bank of America, P&G, TikTok and AT&T.

Closed captioning will be sponsored by JP Morgan for both programs.

This year, Virtual ALC, held August 31 – October 2, allowed attendees to customize their own agenda, select from more than 80 sessions based on their interests, and experience the ALC programming they have become accustomed to from the comfort and safety of their homes. Session can be viewed on-demand at no cost on the virtual conference site at

To receive Virtual ALC recaps, and CBCF programming updates, subscribe to receive the e-newsletter and follow @CBCFinc on Twitter and Instagram using the official hashtags #VirtualALC and #CBCFSunday.

About the CBCF

Established in 1976, the Congressional Black Caucus Foundation, Inc. (CBCF) is a non-partisan, nonprofit, public policy, research and educational institute committed to advancing the global Black community by developing leaders, informing policy and educating the public. For more information, visit


CBCF Contacts:

Dr. Erica Southerland


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